Google changed the title?

[CFSSEO]

I've been reading that Google will sometimes change the home page title, and I have finally seen this in action.

Search for  and on the second page you'll find  but the title says Academy Dog Training.  Which is not what's in the title tag for this page.

Did Google change the title tag on us and if so why?  How can we get them to use our title?

[OlegKorneitchouk]

Your title is too long: Dog Training Silver Spring MD - Puppy Training - Dog School - Dog Training - Academy Dog Training By Haywood

108 characters with spaces.. you should shoot for ~70 (I believe it's pixel based but 70chr is just easy to deal with)

Since Google can't display the full title in the search results, it took the most relevant text from the title "Academy Dog Training" and displayed that instead.

Fyi, the site in general is very poorly coded and looks like its got a keyword stuffed footer too.

Check out this post on Google and long title tag

SEOMofo title tag length experiment - 107px title is the longest allowed length

[CFSSEO]

Spammy footer is owner's idea and won't change it!  We'll fix the title tag, thanks.

What coding changes do you see that need to be changed?

[OlegKorneitchouk]

The whole site is wrapped in a form, styled with tables (probably just coded straight from PSD slices), has tons of inline javascript, lack analytics code, no images have alt tags, the footer text is printed after the closing html tag... pretty much everything haha.