How to control Artist Info sidebar on Google SERP?
-
Google has added an information sidebar to its SERPs for public figures, including artists of all stripes. Search for "Coldplay" and you'll see what I mean.
I'm wondering where Google pulls this information from, and how to keep it complete and up to date.
The sidebar includes basic information, including Birthday, Education, Awards and Works (albums / books etc.).
In representing an artist, this is now the first encapsulated information presented to user searching for my artist, and I want to make sure it's accurate.
Any insight on how to edit this info would be truly appreciated.
-
This is what Google are calling "knowledge graph" - their own rather cynical take on the semantic web. The idea is to pull data on known entities from a number of sources and present them in once place.
The main sources of information are:
- Wikipedia
- Freebase
- Google's own search data
- a multitude of data-specific sources
I am afraid I have no idea what the actual sources are for band information. However if some is wrong on the knowledge graph results you might be able to find out: Look for other authorative sources where the data is wrong.
The important thing to remember is that little (any?) of that data is unique to knowledge graph - it is pulling data from elsewhere. Correct those sources and it should follow. Start with checking wikipedia.com and freebase.com - then look for other high authority sources that are likely to be used. Where would YOU look for that information?
Sorry I can't help more with the specifics.