Schema mark up

[pauledwards]

Has anyone seen any benefit from using schema in the html of their website and gaining better oganic resultsi n Google?

Is tagging up pieces of content with this mark up language worth doing?

Any advice much appreciated as always.

[Keszi]

Hi Paul,

We have implemented Rich Snippets on several projects and we can see quite good results in traffic growth (note that our clients websites have top 5 spots, so basically the click through ratio has grown).

Implementing Rich snippets it's quite an easy thing to do, so I would advice you to do it, because in time it will bring back those few hours of work.

If you need help with implementing send me a PM.

I hope this helped,

Istvan

[pauledwards]

Hi thanks for the reply.

I have a holiday website with lots of resort guides and i could tag up certain bits of information. I am happy to do it if i feel there will be benefit in the organic rankings. Just looking to see if anyone has seen this with doing it?

[Webmaster_SEO]

If you are ranking at 2nd/3rd position and sites above you do not have rich snippet it  does makes sense to include them ASAP as it attracts eyeballs and clicks.

In short, Rich Snippet definitely help in improving CTR which is a part of ranking signal.