Latest Questions
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Branded Search Results
It's being pulled from their Wikipedia page. Google will generally attribute things like this to larger brands with significant search volume. You could try to fill out a comprehensive Wikipedia page for your business to see if you can get a similar card, but you'd have to generate a certain amount of search volume for G to add something like that. Surprisingly, I couldn't find any schema markup on Walgreens website. In a nutshell; you have to be a big enough powerhouse to get meta cards like this, or drive significant traffic.
Branding / Brand Awareness | | BritneyMuller0 -
Google Business listing algorithm when listing the top 3 locations in Google Search
It has been my experience that the distance between a business location and the search location depends on the amount of competition for that product/service. If there were 10 competitors in the zip code where someone is searching, you are not likely to see results in the top 3 from outside of that area. But if there aren't many options in or near that zip code, you'll see results from further away. Another factor that seems to influence where results are displayed is the location of people who review the listing. If a listing has many reviews from a given town, it seems that Google is more likely to display that listing to others in that town. And, since you have reviews on both of your listings, but your competitors do not seem to have any, your ranking is being bumped up as a result. Good job on the reviews! Hope this helps, Ira
Local Listings | | irapasternack0 -
Competitor Black Hat Link Building?
If you go to the OSE results page, start clicking on the links, view source, then do a search for APBSpeakers you will find them. Here is the Huffington Post one, for example: “When I turned 5, I had had symptoms of AIDS. I had had fungus in my brain, blood infections, pneumonia,” Hydeia told Oprah back then. rbkyf
White Hat / Black Hat SEO | | Linda-Vassily0 -
Unique Contextual Content
Topical relevance (LDA) has been positively correlated as one of the strongest onsite rankings factors (https://moz.com/search-ranking-factors/correlations) and as a result has been a driving factor behind sites adding additional contextual content. In my experience, a well ranking site likely has a higher contextual relevance because it has comprehensive content on the topic demonstrating subject matter expertise... As SEOs, we typically mimic those strategies that we know high-ranking sites have implemented in an effort to gain higher rankings ourselves. For business that aren't subject matter experts, and simply add contextually relevant content, the result isn't often improved rankings for the target keyword (e.g. iphone 5 coupons), but instead is an increase in the overall traffic to the site as a result of a broader set of long-tail keywords with rankings (get discounted iphone 5, best deal on iphone 5, etc.)
Technical SEO Issues | | HiveDigitalInc0 -
What's the best homepage experince for an international site?
Hello Robert, This is a question many businesses struggle with, as you might imagine. There really is no "perfect" solution for every situation so I won't try to speak in best practices other than to say don't annoy the user. If I'm trying to get to your .com home page but I just happen to be travelling in Germany for business an automatic redirect to the German page would drive me nuts. If it were my site I'd probably take the third option. Specifically, I'd sniff out the geolocation based on their IP address and serve a custom pop-up in the language of that country offering something like "Would you like to see the [Country-Language] version"? If I'm in Germany and land on the English default ".com" page I will not be surprised or frustrated by a pop-up or a custom message on the page asking "Möchten Sie die deutsche Version zu sehen?". I'd probably just X-out of it and move on. That's pretty much what this site does when I view from a US location: https://www.gsport.no/herre/klaer/bukse-shorts . It asks me, in English, if I want to translate to English, and offers two clear options along with a third x-out option. Or I could ignore it because it's pretty unobtrusive on desktop. No matter which approach you choose, be sure to research best practices on using attributes and tags like rel="alternate" hreflang="x" and rel="canonical". I'll leave this question open for discussion since there are many potential approaches that might answer your question.
International Issues | | Everett0 -
Why do people put xml sitemaps in subfolders? Why not just the root? What's the best solution?
Thanks Angular Marketing, and Everett... very helpful feedback and much appreciated. Luke
Intermediate & Advanced SEO | | McTaggart0 -
EComm Sites that Don't Display Pricing
Thanks for the additional input Everett, we've done what we can to mitigate consumer clicks, but the search patterns and intent are so similar it's nearly impossible to weed out unqualified visits.
Intermediate & Advanced SEO | | LoganRay0 -
Does using a hash menu system drive SEO power to my sub-pages?
I think we'll need to see the site in order to provide any meaningful and specific advice in this case.
Intermediate & Advanced SEO | | Everett0 -
Any SEO-wizards out there who can tell me why Google isn't following the canonicals on some pages?
Thank you all! I have forwarded this to the owner of the page, so now we'll just sit back and see the effects
Technical SEO Issues | | Inevo0 -
Use hreflang on links without rel alternative?
Hi there. Hreflang must only be used pointing to the same page/article. Not to point to the root/homepage. does it aswer what you've that what you've asked? Best Luck. GR.
Intermediate & Advanced SEO | | GastonRiera0 -
Duplicate Content issue in Magento
Hi Ben, For the specific issue you've noted, we simply need to add a snippet of code to your htaccess file to redirect all /index.php traffic to the root... https://yoast.com/magento-seo/#www Gives a good tutorial on how to do this depending upon where your base install is located. If you are worried about duplicate content on product pages, I would definitely recommend you check out some of the SEO modules for magento (like yoast)... and fully check out that article on magento optimization.. they do a great job of covering the common magento issues, and I personally refer back to it quite often - https://yoast.com/magento-seo/ Cheers, Jake
White Hat / Black Hat SEO | | HiveDigitalInc0 -
I've 'lost' my Google Referral international traffic
Hi bmayer09! Because this question appears to be essentially identical to another one you've posted, I'm going to lock it to further responses. Thanks for understanding. Everyone, please add responses to this thread: https://moz.com/community/q/i-ve-lost-my-google-referral-traffic
Paid Search Marketing | | MattRoney0