What to do with old content in light of the Panda update?

[BryanPhelps-BigLeapWeb]

Let's say you operate a laptop review website.  After several years, the individual product review URL's (like site.com/dell/xp1234-review/) aren't receiving much traffic, they may have a few links here and there.

In general and considering the panda update, would the best option be to 301 the old URL's back to the category page (site.com/dell/)or just keep them where they are?

Any potential issues like having excessive 301's which could slow down the site or appear fishy to search engines?

[stevenmusumeche]

It is often recommended by SEOmoz for eCommerce sites to 301-redirect old discontinued products back to the main category page for that product.  I think in your case, you could use a similar tactic.  That way, you could consolidate some of that lost link equity to your category page.

[KeriMorgret]

I totally agree here. Can you share with us what you decided to do, and any impact it had? I'm going through the older unanswered Q&A questions, and it's always interesting to find out how things ended up.