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    4. Can leaving up old web pages no longer accessible through my site navigation hurt my rankings?

    Can leaving up old web pages no longer accessible through my site navigation hurt my rankings?

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    • matt-14567
      matt-14567 last edited by

      My firm recently overhauled a client's website. As part of the project, we gave the content a new structure, eliminating certain pages and creating several new ones.

      However, I just found out that some of the "old" pages (the ones we supposedly eliminated) still appear in the Google SERPs. Somehow, the client - who handled the coding - let these pages remain live even though they can no longer be accessed through the site navigation.

      This seems like something that could hurt the client's SEO rankings, but I want to make sure before contacting the client and suggesting they take down the old pages.

      Can anyone confirm my suspicion?

      1 Reply Last reply Reply Quote 0
      • DanSpeicher
        DanSpeicher last edited by

        301 redirect the pages to new and relevant content if the pages are receiving traffic.

        If they aren't receiving traffic, I'd take them down.

        matt-14567 1 Reply Last reply Reply Quote 0
        • matt-14567
          matt-14567 @DanSpeicher last edited by

          Thanks for the quick response.

          Would the client risk being penalized by Google by leaving the old pages up?

          1 Reply Last reply Reply Quote 0
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