Hyperlinks under description in organic listings ...
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If you search on Google for yosemite rentals the first organic result that shows up is www.redwoodsinyosemite.com.
How are they able to get the links under description: Agent Login - Our Gallery etc ..
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These are sitelinks. Google finds pages on your site it thinks are appropriate for them, and then adds them. You cannot add them yourself. Once they're added, you can block them from within Google Webmaster Tools (On the Site configuration > Sitelinks page), but only Google can add them.
If you run a Adwords campaign, you can configure them yourself for when your ad appears in the top spots.
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Thanks John. My client is in the #2 position (Scenic Wonders) and wants the same thing for his results. Is it possible to force Google's hand with these?
Thanks.
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There's no way to force their hand, but you can do some things to make it more likely. Here is Google's help page about sitelinks. And here are some articles I came across about things you can do to help your site get sitelinks:
- http://www.seopedia.org/internet-marketing-and-seo/google-sitelinks-the-ultimate-faq/
- http://www.techwyse.com/blog/search-engine-optimization/get-google-sitelinks-working-for-you/
- http://www.hochmanconsultants.com/articles/sitelinks.shtml
- http://www.webdesign-bureau-of-mauritius.com/optimising-site-for-google-sitelinks/
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Even better, here is a Q&A post about it: http://www.seomoz.org/q/has-anyone-found-a-way-to-get-site-links-in-the-serps
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Aaron
This will take a little time, perhaps a few months. In my experience it is not necessarily linked to SEO, more to traffic. Therefore if there is decent traffic without good serps you should achieve sitelinks shortly.
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That makes sense. Thanks a bunch.