How to have an internal call to action with an anchor that employs the correct internal linking practices?

[ngw]

I wanted to put a call to action in my internal profiles, but I'm not able to get out of the classic "check out" and "learn more" links.

Right now the best copy I've been able to come up with is:

<nickname>is using StyleJam for his web design portfolio - check out the benefits </nickname>

Where "check out the benefits" is a link to my home page.

I wanted to understand first of all how important this is, and second what techniques you use for internal calls to action.

TIA.

[EGOL]

Check out Bill's web design portfolio.

[Bevelwise]

Internal keyword rich anchor text can help with your SEO strategy, but I think in this case since you're linking to portfolio pages on your website if I understand correctly.  I think a better keyword rich anchor text would be to have anchor text be "<nickname>web design portfolio" which could link to your home page.  Your home page is going to be the best place to employ your strong call to action, which I believe is handled well by allowing users to enter their email address to apply for beta.  This would be what I would use:</nickname>

<a href=""><nicname>'s web design portfolio</nicname></a> - StyleJam showcases your portfolio

[ngw]

Sorry guys, I haven't been clear. The link is to my homepage which is not a design portfolio, but a hosting platform for design portfolios The homepage linked explains the benefits and features you're gonna have when using it to host your web design portfolio.