Microdata / Rich snippet

[gmk1567]

How to change "votes" to "reviews" in the search result while implementing microdata / rich snippet?

[Martijn_Scheijbeler]

Hi,

It's quite easy, within the implementation of your microdata you're using at the moment probably this:

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As you can see this item property is relating to "votes". If you change it to "count" as in the following example you will probably see your snippets change to reviews instead of votes just like you want it.

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To make sure you're snippets are working like you want, the Rich Snippet Testing Tool could be a solution to test, and with my advice above you will also see the change for your rich snippets. More information about rich snippets for reviews in general could also be found here.