Link building? I really dont get it is there an easy way
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I began to note, whose blogs had follow V nofollow links, and I would spend more time on the blogs that had the follow links. I would spend more time on comments with blogs that had a link that would pass juice. Blogs that use CommentLuv are follow links.
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Variety is key and we tend to use the following as a starter:
- local, business and niche directories
- google discussion search (as above, find problems, get client to help with answers + a link)
- article marketing across a few sites but with a few quality articles
- content on the site itself that we find discussions relevant to the content and then link to it from the blog/forum etc
- competitor research (opensiteexplorer) to identify potentials linking to our competitors
It's different for each job, usually requires assistance from the client to do social stuff (forums, blogs etc) and always, always, always take a good bit of time and needs a structured approach.
Half the time, if the links easy to get, it aint worth having! So, think not in volume, but in quality. Get 10 links a week and you have 500 by the time the year is out and you are in a much better position.
Cheers
Marcus -
How much could we all benefit if everyone in this thread traded a link for with each other? That would be powerful and make link building a little easier!
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Guest posts are really good.
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Ryan hit it on the head there. Getting links is all about the legwork - and organisation is the key. Make your site and the content on it linkworthy or you will be abnging your head against a brick wall!
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Hi Mozzers! First post here! One thing that I've found great for link building is blogger outreach. Identify a list of blogs in your niche, and see what they can do for you. I work on an e-commerce site so we look for blogs to do unbiased product reviews with a few backlinks in exchange for the product. Now that I've built a relationship with some of them, I've worked out regular, monthly reviews to keep the links flowing. Hope this is helpful.
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I use the Whitesprk Tool quite a bit - I also find the Local Search toolkit super helpful:
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I have seen/used/tried several tools over the years, and as many have said, the vast majority have not made life that much easier or have been full of spam.
I have used Adgooroo "link insight" with success (no, I am not an affiliate) but it is a bit pricey IMO. Once you have it running the quality of links it will find are impressive (it only pulls back the top 10% of links it finds), but it still requires the leg work to gain the links themselves.
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I have always stayed away from sites like link market however in doing some competitor research one of our main competitors seems to have a number of links from linkmarket so maybe it does work, but for how long it works with Googles war on spam is another question!
I'm afraid the only way to get high quality backlinks is hard work
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Easy
Cheap
Safe
Pick any 2.
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The goal is not to exchange links. The goal is to get links.
Link exchange websites are not good; stop using them.
Start producing content that people want to link to.
Advertise and don't link back.
Guest blog posts.
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Just checked out SoloSEO, like it Luke. Thxz for sharing. Makes the lb job a little easier.
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Great post and so true! Many people think that link-building means adding to paid directories and commenting on a zillion blogs. I have many times had to break the bad news to someone and let them know that they would actually have to email and interact with people in their niche.
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I read a post on seomoz about http://ontolo.com/campaign-manager#link-building.
I'm giving it a try right away.
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Agreed
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I am a little surprised I didn't see any comments that mentioned making sure the content is actually link worthy on your site in question. If you start there it will make the rest of your job much easier.....
Link building is like all other aspects of SEO, no easy way, no fast track. Slow and steady wins the race.
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If there was an "easy way" then everyone and anyone would be ranking #1 in Google...and eventually competition would be so saturated there would be no point in having a website at all! Good things come to those who work hard, stay committed to their vision, and can learn and adapt to change!
