Use a domain .com.br helps in SERP for Brazil searchs

[lmoraes]

Hi,

I am from Brazil and here the domains finishs with .com.br my website finish with .com and is http://solaristelecom.com this situation prejudice me in the ranking results of the searchs in Brazil area?

Regards, Leandro

[Roman-Delcarmen]

To target your website to specific audience you need to set the language and the geolocation for the website. The best way to do that is by using The hreflang attribute.

It tells Google which language you are using on a specific page, so the search engine can serve that result to users searching in that language.

you will notice the difference on both examples the first one use the en-us code and the second use the **pt-br. **Google supports the ISO 639-1 format for language codes

**Recommend articles **

• Tool for hreflang generation
• The hreflang attribute
• Getting hreflang Right: Examples and Insights for International SEO

 

[lmoraes]

Roman, thanks for your answer, but in the truth I don't need the href link, I need to put my web page in the best rank of in the SERP.

For example my index web page http://solaristelecom.com.

Or I just need to add the line in the page like the canonical reference?

Regards, Leandro

[Roman-Delcarmen]

Hi, Leandro as I see there are several questions in a single one. So this is not a technical question about tag implementation. it's much more than that.

Basically, your main question is how to rank your site.

1 - So the first thing that you need to do, is a research, check where is the competition, how are they performing, where are your opportunities and so on. So with this info, you will know where are the gaps and the right keywords to focus, that means keywords that don't require a huge amount of work to rank. You can do it with Moz, it has a great keyword management tool (Keyword Explorer) also a good Research Tool (Link Explorer)

2 - Build Authority, according to Semrush, Aherfs, and Moz you don't have any link that means that your link-profile does not exist,(basically your site is invisible). The solution for that is launching a link-building/local-citation campaign, right now is almost mandatory for your site. I made a quick research and these are the site where you can start to build local citations in Brazil (keep in mind this just a basic list)

• Google My Business
• Bing Places
• Apple Maps
• TeleListas
• Apontador
• Factual
• Facebook
• Foursquare
• Yelp
• MisterWhat
• Opendi
• Cylex
• HotFrog
• GuiaMais
• Habitissimo.com.br

3 - Work on your technical SEO: Before to start any promotion campaign, first make your site technically perfect. That means you have to improve your site speed, your internal links, your schemas and your on-page (title, descriptions and so on). As I see on a quick audit you have a lot of space to improve. Screamingfrog is by far the best tool for that

Regards and Good Luck

[lmoraes]

Thanks too much Roman,

I improved many things in my websitelike speed performance, create a blog called https://blog.solaristelecom.com and improving the links with Screaming Frog, it's not a easy and fast job... but I am working hard with it and hope make results soon.

Regards

Leandro

[lmoraes]

Roman,

I need to create a campaign to work with free SEO ?

Campaign are only for paid search with Google Ads, right?

[Roman-Delcarmen]

well create a blog in a subdomain is not recommended in your case, mainly because your site and your blog will be recognized as 2 separates websites which is not what you want.

[Roman-Delcarmen]

Do I need to create a campaign to work with free SEO? Well in theory SEO is free but the resources are not free

Campaigns are only for paid search with Google Ads, right? I will not recommend you start with Google Ads if you even have a site to rank