Simple Open Site Explorer Question

[BobGW]

Does domain and page authority as listed in the Open Site Explorer mean that that site is relevant (content subject wise) or is domain/page authority separate from relevance?

In other words, I'm less interested in getting an 81 domain authority link if it has nothing to do with my site's subject matter.

Could someone please explain? I haven't yet found the answer.

Thanks.

[RyanKent]

I am not aware of any relevancy considerations within the OSE tool. I believe the tool merely acts based on the DA/PA of the page/site offering the link.

[BobGW]

So what factors should I keep in mind when looking at links for link building for ecommerce:

1. DA/PA

2. Relevancy of content (whether the site has at least 1 section that is related in subject matter of my site)

3. Likelihood of being able to solicit a link

4. anchor text I could possibly get

5. If it's going to take adding content, how hard the content will be to make that will attract a link

Ryan, have I covered everything I should be thinking about here?

Thanks again, you are such a good resource.

[RyanKent]

For item 4, anchor text, if you design URLs wisely you can get a decent link even if the site simply copy and pastes your link. The primary thing in that case is to avoid the "read more" and other anchor text.

Your questions are answered very thoroughly (and better then I possibly can) in these two links:

http://www.seomoz.org/blog/link-building-management

http://www.seomoz.org/blog/which-link-metrics-should-i-use-part-1-of-2-whiteboard-friday

[BobGW]

These 2 links are great resources. I'm actually going back over them.

Thanks again.