A single page from site not ranking

[daniela.pirlogea]

Hello,

We have a new site launched in March, that is ranking well in search for all of the pages, except one and we don't know why. This page it is optimised exactly the same way like the others, but still doesn't rank in Google.

We have verified robots.txt for noffollow, noindex tags, we have verified if it was penalized by Google, but still didn't find nothing.

Initially we had another site and was on the topic of this page, but we have redirected it to the new one. In case this old site was anytime in the past penalized by Google, could it be possible that the new page be influenced by this?

Also, we have another site that ranks on the first position, that targets the same keywords like the page that does not rank. It was the first site we launched, so it is pretty much old, but we do not have duplicate content on them. Maybe Google doesn't like the fact that both target the same keywords and chooses to display only the old site?

Please help us if you have any ideas or have been through such thing.

Thank you!

[donsilvernail]

There are many reason why a page does not rank. Without the URL it would be hard to diagnose the issue. Could the local competition for the pages content be high? Does the content reflect the search terms used to discover the page?

[Nigel_Carr]

Hi Daniela

In the first instant I would take that link from the old penalised site to that new page down. I would then wait or use Search Console Fetch to have it re-indexed and see what happens.

It sounds like that is the problem but it's hard to say without knowing the URL.

If the otehr site is too similar to the new one with the same ownership, similar descriptive text, same IP then it maybe that Google considers them duplicates but less likely than the first point above.

Regards

Nigel - Carousel Projects.

[Roman-Delcarmen]

can you put the url of the page please, is hard to give you an advice without information.