The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Link Building
    4. Is there a way to use your other web properties for successful link building

    Is there a way to use your other web properties for successful link building

    Link Building
    2 2 68
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • dasickle
      dasickle last edited by

      We have two websites that align with it each other:

      Site #1 - Industry editorial website that provide high quality, original and current content. This site is mature and has high authority relatively speaking.

      Site #2 - Industry resource website that educates general public and insiders about the industry. Content is professionally written with fantastic art and basically breaks down different manufacturing processes/materials and walks people through the benefits.

      Would it be a sound approach to add anchor text/link within articles on site #1 to site #2? Below are a few scenarios:

      1. Article on site #1 is talking about using [manufacturing process] to make something and site #2has a page that describes [manufacturing process] in great detail.

      2. Article on site #1 is talking about using [material] and site #2 has a page that describes **[material]**in great detail.

      3. Article on site #1 is talking why its beneficial to use a particular [material] or [manufacturing process] and site #2 has a page that describes all benefits of [material] or [manufacturing process] in great detail.

      Obviously, this will only be sprinkled in here and there and not in every article. It should provide users with more insight but will SE's see it that way?

      1 Reply Last reply Reply Quote 0
      • Todd_McDonald
        Todd_McDonald last edited by

        Personally, I wouldn't go back and forth. I'd pick one and push to the other depending on your goals. If you don't abuse you shouldn't have a problem IMO. You'll need to be extra careful if the sites are registered to the same people and sit on the same c-block.

        Link where it makes sense, link to other places, and don't be too heavy-handed and it should be valuable if the sites are disconnected enough (not in the situation I described above re-registration, etc.) and it's actually good for users. Referral traffic should help you determine that.

        1 Reply Last reply Reply Quote 1
        • 1 / 1
        • First post
          Last post
        • Quickest way to build links?
          arjen.koedam
          arjen.koedam
          0
          4
          140

        • What do you use to gather and build Links?
          matbennett
          matbennett
          0
          2
          83

        • Best way to use badges for link building?
          irvingw
          irvingw
          0
          3
          1.0k

        • Best way to create deep links - Building links to inner pages
          pointblankseo
          pointblankseo
          0
          3
          524

        • What are the new ways of Link Building which will get quality links?
          evacuumstoreSEO
          evacuumstoreSEO
          0
          7
          810

        • Link building for rankings VS Link building for relationships
          helpwanted
          helpwanted
          0
          3
          478

        • Link Building: Asking for links versus building links
          MBayes
          MBayes
          1
          6
          1.4k

        • Has anyone seen positive results from using Submiteaze to submit to directories? I know an SEM agency that uses it for clients' link building campaigns, but I don't know if it is worth buying. Are there better alternatives?
          AlanBleiweiss
          AlanBleiweiss
          0
          5
          1.2k

        Get started with Moz Pro!

        Unlock the power of advanced SEO tools and data-driven insights.

        Start my free trial
        Products
        • Moz Pro
        • Moz Local
        • Moz API
        • Moz Data
        • STAT
        • Product Updates
        Moz Solutions
        • SMB Solutions
        • Agency Solutions
        • Enterprise Solutions
        • Digital Marketers
        Free SEO Tools
        • Domain Authority Checker
        • Link Explorer
        • Keyword Explorer
        • Competitive Research
        • Brand Authority Checker
        • Local Citation Checker
        • MozBar Extension
        • MozCast
        Resources
        • Blog
        • SEO Learning Center
        • Help Hub
        • Beginner's Guide to SEO
        • How-to Guides
        • Moz Academy
        • API Docs
        About Moz
        • About
        • Team
        • Careers
        • Contact
        Why Moz
        • Case Studies
        • Testimonials
        Get Involved
        • Become an Affiliate
        • MozCon
        • Webinars
        • Practical Marketer Series
        • MozPod
        Connect with us

        Contact the Help team

        Join our newsletter
        Moz logo
        © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
        • Accessibility
        • Terms of Use
        • Privacy