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    4. New website with slightly new urls

    New website with slightly new urls

    Technical SEO Issues
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    • GlenBOB
      GlenBOB last edited by

      Hi we recently designed our website in work and changed some of the urls.

      the old site used to be http://www.example.ie/contact-us.htm now it's is http://example.ie/get-in-touch

      The problem we are having is with sitelinks (the ones auto generate in the serp) ie: about, contact us, team etc etc. Once cliked on, these OLD links are all going to 404 pages because of the change of url.

      Help with this would be greatly appreciated - I was thinking of blocking these old sitelinks in google web master.

      1 Reply Last reply Reply Quote 0
      • john4math
        john4math last edited by

        You need to 301 redirect all these old URLs to their new counterparts.  If you just block them, people who have linked to these pages across the web will be getting 404 pages, so you'll be losing potential customers.  Also, you won't be passing the Pagerank along.

        1 Reply Last reply Reply Quote 1
        • EGOL
          EGOL last edited by

          Do not change URLs unless you have an extremely good reason and fully understand how to minimize losses of rankings, traffic, linkvalue, anchor text value, bookmarks, tweets, likes, and more.

          Lots of people have lost years of link equity and a fortune of money by changing their URLs.

          GlenBOB 1 Reply Last reply Reply Quote 0
          • GlenBOB
            GlenBOB @EGOL last edited by

            But lots of these url changes were unavoidable & with new services in the company we had to alter/change some of the urls.

            So what do you suggest for a redesign then? Urls must be exactly the same as previous..

            Maximise GlenBOB 2 Replies Last reply Reply Quote 0
            • Maximise
              Maximise @GlenBOB last edited by

              As John says you need to 301 redirect all your old URL's to the new URL's.

              We have recently done a complete restructure of our site (the old site was very badly designed) and have had no loss in traffic or rankings. You need to make very sure that all your 301's are set up correctly (so do plenty of testing) so that you do not lose any incoming page rank from other sites.

              1 Reply Last reply Reply Quote 0
              • GlenBOB
                GlenBOB @GlenBOB last edited by

                Ok Thanks guys for the information, cheers John 🙂

                1 Reply Last reply Reply Quote 0
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