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    4. Event Schema markup for multiple events (same location/address)?

    Event Schema markup for multiple events (same location/address)?

    Technical SEO Issues
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    • Vsood
      Vsood last edited by

      I was wondering if its possible to markup multiple events on the same page for one location/address using the event schema.org markup? I tried doing it on a sample page below:

      http://www.rama.id.au/event-schema-test/

      Google's schema testing tool shows that its all good (except for warning for offers). Just wanted to know if I am doing it correctly or is there a better solution. Any help would be much appreciated.

      Thank you 🙂

      1 Reply Last reply Reply Quote 0
      • OlegKorneitchouk
        OlegKorneitchouk last edited by

        You should create separate events for each event you have (even if the location is the same)

        from https://schema.org/Event --> "Repeated events may be structured as separate Event objects."

        PatrickDelehanty 1 Reply Last reply Reply Quote 2
        • PatrickDelehanty
          PatrickDelehanty @OlegKorneitchouk last edited by

          I agree with Oleg here - each event should have it's own page.

          That being said, it is possible to markup individual events on the same page, because each event is has it's own unique attributes. Each event will be wrapped in it's own itemscope itemtype="http://schema.org/Event" - so be mindful of that.

          You can read more here.

          Keep in mind Google and Yandex have structured data markup testing tools.

          Hope this helps! Good luck!

          1 Reply Last reply Reply Quote 2
          • Vsood
            Vsood last edited by

            Hello Oleg and Patrick

            Thank you so much gentlemen for helping me out. Unfortunately, I cannot wrap each event in it's own using itemscope itemtype="http://schema.org/Event" as each event will then require me to specify the same address multiple times due to the "location" attribute being a required field. Since the address occurs only once on the pageI am bound to use it only once by tying the same address to multiple address. On a side note, how come the Google schema testing tool able to pass my implementation on the sample URL?

            Hope to hear from you soon.

            Thanks once again.

            PatrickDelehanty 1 Reply Last reply Reply Quote 0
            • PatrickDelehanty
              PatrickDelehanty @Vsood last edited by

              Hi Vincent

              Again, it may be a matter of creating individual pages for each event w proper Schema, or it is possible to use tags in Schema as well. So, each event would be wrapped by their proper Event tag, with the address information in a meta tag included. Both are rather tedious. You can read more here:

              https://schema.org/docs/gs.html#schemaorg_testing

              Ideally though, you'd have an individual page for each event.

              You could follow Ticketmaster's path and use data-vocabulary.com markup, however, Schema is the standard. If you're wondering what I mean, run the following URL through the Google Structure Data Markup Tester I linked to in my previous comment:

              http://www.ticketmaster.com/Chicago-Bulls-tickets/artist/805914

              Sorry for not posting links - I am on my phone and I cannot. Will update in the AM.

              Hope these help! Good luck!

              1 Reply Last reply Reply Quote 0
              • Everett
                Everett last edited by

                This is one of the reasons so many people are starting to move toward JSON-LD, which doesn't require you to include the text in viewable format on the page. Built Visible has a great post about it here.

                1 Reply Last reply Reply Quote 0
                • BlueprintMarketing
                  BlueprintMarketing last edited by

                  Webmaster tools / search console https://www.google.com/webmasters/tools/home?hl=en

                  https://search.google.com/structured-data/testing-tool/u/0/

                  You can use this as a template

                  Or use this great tool https://jsonld.com/json-ld-generator/

                  (remember with JSON-LD you must have the content in HTML if you post via JSON-LD)

                  RKL0Y6H.png

                  1 Reply Last reply Reply Quote 0
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