Link building strategies for boring businesses!

[CenturyBiz]

This post is deleted!

[DonnaDuncan]

Hey CenturyBiz,

There have been a few articles written by reputable companies like Search Engine Land, Search Engine Watch and Seer Interactive on that very topic; one as recent as June 2014. Try doing a Google search for "link building" and "boring". They'll pop to the top.

I suggest taking a look at those. Then, if you have specific questions, come back and ask again. You'll probably get better direction that way.

[PaulEastTeak]

My two approaches would be:

1. figure out a passionate group related to your product that you could include in your content. For example I work for a lumber company but some of our post featuring custom stairs and custom guitars using our wood have been very popular they are not our products but do relate and can get traffic.

2.  I would look at just simple common questions or comparisons that customers would look at and provide detailed explanations of those. They may be boring but if someone is looking for info then they are gold.