Using multiple domains in one Adwords account

[benjmoz]

Hi,

I am currently setting up an Adwords account and wanted to know if you can run multiple websites through one account.

We have 2 domains each promoting a different one of our brands and i was wondering the best way to run the account.

Regards

Ben

[spencerhjustice]

As far as I know, which is confirmed by this blog from Lunametrics is that you can't run ads to two different domains from the same account. You'll have to create a separate for each domain. If they are a subdomains of a main domain then that is fine but if the websites are completely separate then you'll need multiple accounts.

[EcommerceSite]

It might be possible but, I don't think you are supposed to do that. Instead create a My Client Center account here- http://www.google.com/adwords/myclientcenter/ It will let you flip back and forth between accounts really easy.

[KevinBudzynski]

You can advertise products/services from two separate domains in one account. However, do not overlap keywords (or product/services) and use a separate campaign (ie-no double serving).

[JasmineA]

Two domains can run in the same account. They cannot run in the same adgroup.

If you never plan on spending more than 15k/mo per domain then I think it's OK to keep them all in the same account. Just be sure to label them differently for each campaign.

If your brands will be bidding on the same keywords, then do not put them in the same account. Because they are two separate brands you can double serve ads, but it's not advisable. There are MANY things that can go wrong if you try to bid on the same terms with two different accounts. I would suggest hiring someone who knows what they're doing to help you set this up & possibly run it for you so you don't end up bidding against yourself and running up your own CPCs.