Google Image Search Case Studies for E-commerce?
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Is anyone aware of any e-commerce stores that have any sort of conversion rate from image search? Have any particular changes they've made resulted in an increase or decrease in sales?
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on a last click basis (as track in Google Analytics) we get very very few conversions - not to say that they come back through a different channel and buy, but we get very little traffic so its not an area we have looked at.
The people coming through from these pages, have a high bounce rate and spend very little time on the site.
I usually see people are trying to grab the images for their own sites.
However I do have a call with Google n 20 mins so will ask if they know of any case studies to prove either way
Update after the call. Google dont have any case studies and have not done any analysis on this.
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Cheers - and thanks for the update too.