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    4. Linking without loosing link equity.

    Linking without loosing link equity.

    Technical SEO Issues
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    • James77
      James77 last edited by

      Hi,

      I was wondering if anyone had a solution to linking without loosing link equity?

      From what I have read using 'no follow' on both internal and external links DOES NOT pass any equity across the link to the link target, but also, the latest thought goes that it DOES loose link equity (as if it were a FOLLOW' link).

      So is there a method of retaining link equity using another method?

      Thanks

      1 Reply Last reply Reply Quote 0
      • irvingw
        irvingw last edited by

        Obfuscated javascript linking currently still works.

        One O in losing by the way  😉

        1 Reply Last reply Reply Quote 1
        • KeriMorgret
          KeriMorgret last edited by

          Wouldn't it look a tad odd to the search engines to have a site that didn't like out? Are you trying to do this for all of your links, or just some? Can you give a little more background to your question?

          James77 1 Reply Last reply Reply Quote 1
          • James77
            James77 @KeriMorgret last edited by

            It would be for just some links not all.

            For example in my main navigation I have a 'shop' which is run as an affiliate on a subdomain of the affiliate website. As its in the primary nav, its on every page of the website, so in theory it will be passing an awful lot of link equity.

            Currently I have got the link as 'no follow' but from what I have read, although no link equity is passed to the site, my website is still loosing that equity as if it were a normal link.

            Thanks

            1 Reply Last reply Reply Quote 0
            • SEOAndy
              SEOAndy last edited by

              As @keri has said, it would be a little odd to do it to all external or indeed internal links. (the later of which would be better suited to having no-index tags on them rather than being no-followed).

              In terms of your question, it maybe better phrased as "how can i keep all the link juice and never let it go" ... many people have that question, but it's not a good idea to try and keep link juice / equity.

              If you did as you suggest and have all links externally no followed then search engines will see it as some kind of manipulation and if done on a large scale will ignore that command and potentially others across your website. Search engines, like Google, don't look very nicely on manipulation and beyond ignoring your commands you may end up with a penalty.

              Search engines look for rounded websites which are both linked to and from, such that they are part of the community and not a silo.

              1 Reply Last reply Reply Quote 0
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