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    4. Can building quality links on internal pages help us to improve DA?

    Can building quality links on internal pages help us to improve DA?

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    • jhfdbeaob
      jhfdbeaob last edited by

      Dear expert,
      I hope that you all are fine 🙂
      Today, I am very confused about improving DA of my client website.

      For example: He has a domain www.abc.com
      and he wants me to build a backlinks on different internal pages like
      www.abc.com/service-1
      www.abc.com/service-2
      www.abc.com/service-3

      If i build high quality links on internal pages (service pages) rather than building links on main domain (home page). Does the Domain Authority will increase
      OR
      I have to build links on Main page to boost the DA

      I am hoping a positive reply from your side

      Thanks

      1 Reply Last reply Reply Quote 1
      • samantha.chapman
        samantha.chapman last edited by

        Hi there!

        So, Internal Links will influence your Page Authority, but to increase your DA you will want to focus on  External  Links.

        To understand how to improve DA (Domain Authority) it can help to get some insight into how we gather our data, which I'll include below. Sorry in advance for the long message!

        To calculate DA, we index the web by following links using a crawler. Our crawler is built on a machine-learning based model that is optimized to select pages like those that appear in our collection of Google SERPs. We feed the machine learning model with features of the URL like the backlink counts for the URL and the PLD (pay-level domains), features about the URL like its length and how many subdirectories it has, and features on the quality of the domains linking to the URL and PLD. So, it's not based on any one particular metric, but we're training the crawler to start with high-value links.

        In terms of improving your Domain Authority, with the information above in mind, it's best to look at both you on-page SEO to make sure you've covered the basics.
        Then you also want to look at your off-site SEO and building more links more links to your site.
        There are lots of different areas of Link Building to explore, from patching up broken links, improving your internal link profile, and good ol' fashioned content creation. 
        Here is a great video by our founder Rand which goes over some easy link building tactics to get you started.
        ​
        I hope that helps to start you off! Let me know if you have any other questions :] 
        ​

        1 Reply Last reply Reply Quote 2
        • jhfdbeaob
          jhfdbeaob last edited by

          First of all, I would like to say thanks for your fast response.

          I think you did not get my point, My point was clear about creating external quality backlinks on services pages except home page. This will help us to increase our website DA.

          For Example: we have a website www.abc.com
          we are continuously building links on its service page like
          www.abc.com/service
          It will increase DA of our website OR we have to build backlinks on home page only.

          Case Study #1
          500 High Quality External Backlinks on www.abc.com

          Case Study #2
          500 High Quality External Backlinks on www.abc.com/service

          What casestudy help us to increase DA

          I hope you got my point now

          Thanks

          EGOL 1 Reply Last reply Reply Quote 1
          • Chris.Menke
            Chris.Menke last edited by

            Having been a Moz member since before they invented such a thing as "domain authority" I've had quite a bit of time to digest its relevance to our job as SEOs. I would answer your question like this:

            Domain authority is some accumulation of all the authority built up by all the pages (PA) on the site.  PA is determined by taking into account numerous on-PAGE and off-PAGEe factors. DA is determined by taking into account the accumulated on-SITE and off-SITE factors of all the pages.

            So, back links to internal pages will help the page authority of the linked-to page and help the overall domain authority. It won't help (nearly as much) the PA of other individual pages on the site.

            That's my simplified approach to understanding it.

            jhfdbeaob 1 Reply Last reply Reply Quote 1
            • BlueprintMarketing
              BlueprintMarketing last edited by

              I think everyone is giving you a good idea about domain authority and I am going to try to answer your question best I think I can about what you're asking whether building internal links is going to help drive traffic to your site or increase page authority/domain authority which are different things just call them page rank for right now.

              Majestic and Link  Research Tools have some amazing information out there but I don't want to bog you down I want to help you strengthen your internal site structure.

              So does  Bill Slawski   https://www.seobythesea.com/2020/04/pagerank-2020/

              • https://www.hobo-web.co.uk/optimize-website-navigation/
              • https://ahrefs.com/blog/internal-links-for-seo/
              • https://www.oncrawl.com/oncrawl-seo-thoughts/top-20-seo-link-metrics-that-influence-a-links-quality/
              • https://www.oncrawl.com/oncrawl-seo-thoughts/how-to-optimize-your-internal-linking/
              • https://www.oncrawl.com/oncrawl-seo-thoughts/alternatives-to-google-pagerank-2/
              • http://help.oncrawl.com/en/articles/404228-inrank

              I hope this is of help to you.

              Tom

              Hnw2vG2.png cc5QmLR.png

              1 Reply Last reply Reply Quote 1
              • jhfdbeaob
                jhfdbeaob @Chris.Menke last edited by

                Thank You So Much

                1 Reply Last reply Reply Quote 0
                • EGOL
                  EGOL @jhfdbeaob last edited by

                  I honestly believe that Domain Authority is a decoy that takes you away from the basics of making a great website, the basics of winning on the web, and the basics of making money.

                  If you spend your energy on making a great website, making money, and winning on the web then you will have something tangible for your efforts.

                  If you instead spend your time chasing..... What can I do to get high DA??... then the energy that you  spend is inefficient.

                  Working  to build high DA will not directly make your website great, make you win on the web, or make you buckets of money.   Chasing high DA when your goal is something else is like trying to kill a rabbit with a ricochet.

                  So instead of shooting at a rock with the hope that your bullet will bounce off and kill the rabbit, you should instead just shoot that rabbit.

                  DA worship is not a good use of your time.

                  1 Reply Last reply Reply Quote 3
                  • BlueprintMarketing
                    BlueprintMarketing last edited by

                    I agree with EGOL 100%

                    1 Reply Last reply Reply Quote 1
                    • BlueprintMarketing
                      BlueprintMarketing last edited by

                      Sorry about misunderstanding what you said. Yes but I'm building links to your entire site you will increase your domain authority it is not wise to intentionally build all the links to one page even if it is your homepage. And that would not help your domain authority as much as if you did it across your site.

                      Sorry for the misunderstanding,

                      sincerely

                      Tom

                      1 Reply Last reply Reply Quote 1
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