Best reports for competitive social engagement insights? (Moz or not)
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My client, in a large industrial sector, is trying to find or purchase good data for their industry as far as benchmarks for social engagement. While the DIY tools have social trackers, many require you to connect to the account you want to measure - so competitive research is a non-starter.
What would you use to build a spreadsheet of social engagement metrics from a set of, say, 10 competitors in a niche vertical (e.g. industrial robotics?)
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Probably the best tool for that is Buzzsumo other alternatives are Epicbeat, Epictrack and Feedly. Ahrefs also has a module for social you can give it a try
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Looks like the epic products have shut down.
Feedly is a feed aggregator so I'm not sure where it fits in.
I had Buzzsumo but don't recall it offering this kind of thing. I guess I should revisit that.
Thanks!