Incorrect Youtube metadescription in Google SERP

[JaredBroussard]

One of our client's Youtube video is showing a competitor's meta data on the Google search results page? It looks like it is pulling from videos in the right-hand rail of the Youtube page. Is there any way this can be controlled/changed? If so, how?

The client is Deep South Crane. When you perform a search for "Deep South Heavy Hitters", the correct video appears in the search results. However, the meta-description is pulling from a competitor's Youtube.

Any insight as to why this is happening and how I can change it would be greatly appreciated.

Thank you.

[matt-elshaw]

Hi Jared,

I've had a look at the video you mentioned and it looks like YouTube doesn't use meta description tags for user uploaded videos. So Google is simply crawling the contents of the page and pulling the meta description from the surrounding text. In this case the title of a competitors "related video" on the right hand side is being used. Your best bet would be to use a video description (as you have done), but there is not a lot else you can do unfortunately.

Cheers,
Matthew

[JaredBroussard]

Thank you, Matthew. It's strange that Google would not allow more control over what is being listed under the meta-description in rankings. I appreciate your feedback.