The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Intermediate & Advanced SEO
    4. Breadcrumbs versus in context link

    Breadcrumbs versus in context link

    Intermediate & Advanced SEO
    3 2 96
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • seoanalytics
      seoanalytics last edited by

      Hi,

      I remember reading that links within the text have more value than breadcrumbs links for example because in context links are surrounded by the right content (words) but google search engine optimisation starter guide says breadcrumbs are good, so which one is recommended ? Thank you,

      1 Reply Last reply Reply Quote 0
      • EGOL
        EGOL last edited by

        Use both.

        Breadcrumbs help search engines and visitors understand the structure of your website.

        In-content links get clicked by visitors, and they might pass anchor text value to pages within your site.

        1 Reply Last reply Reply Quote 1
        • seoanalytics
          seoanalytics last edited by

          So having both would be best ? wouldn't it ?

          From what I understand if I only have in content links the search engine won't understand the structure of the the website or will it understand it ?

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post
          • Is Link equity / Link Juice lost to a blocked URL in the same way that it is lost to nofollow link
            NickSamuel
            NickSamuel
            0
            2
            33

          • Reasonable to Ask URL of Link from SEO Providing New Links before Link Activation?
            seanginnaw
            seanginnaw
            0
            2
            38

          • Url structure on product pages - Should we apply canonicalized links in breadcrumbs or entry folders
            brettmandoes
            brettmandoes
            0
            2
            59

          • Majestic SEO Versus MOZ for Link Tracking
            Snoogle
            Snoogle
            0
            4
            3.0k

          • Link Research Tools - Detox Links
            BlueprintMarketing
            BlueprintMarketing
            0
            7
            2.2k

          • Link Acquisition - link building
            musicforkids
            musicforkids
            0
            3
            1.1k

          • Domain Links or SubDomain Links, which is better?
            mad2k
            mad2k
            0
            6
            660

          • My site links have gone from a mega site links to several small links under my SERP results in Google. Any ideas why?
            jennita
            jennita
            0
            4
            776

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy