Why the sudden increase in soft 404s?

[EcommerceSite]

I haven't made any changes to my site but in a week I am showing 30-40 soft 404s in Webmaster Tools. This just started happening in the last 2 weeks. When I click to go to the pages they are fine, and even fetch and render works fine on the pages.

[EricaMcGillivray]

It'd be great if you can share what your site is so people can check it out and see if they can figure out what's going on. Thanks!

[AndersS]

Hi,

This can occur if Google's crawlers for some reason is not able to reach some of your pages. It could be related to some network issues, or temporary server issues. A few things to look at:

• Do you see any increased loading times for your pages?
• When looking at the page with firebug or chrome's inspector tools - do you see any 404 errors returned
• What result do you get if using the Fetch as Googlebot tool?

Hope this helps

Best regards,Anders

[EcommerceSite]

Loading times have stayed really stable.

There are no 404 errors in either tool.

Using the fetch as Googlebot tool the pages all work fine.

It doesn't make any sense.

[MattRoney]

Hi EcommerceSite!

It really sounds like folks will need to check out your site, or at least have a lot more information, in order to give much more advice. Is that something you can share?

[EcommerceSite]

I can send it in a message.

[ThomasHarvey]

Hi EcommerceSite,

Can't see an answer to your question so far, are you still having issues?

If you want to send me a pm with your url then I'll have a look at this for you.

Tom

[EcommerceSite]

It seems to have stopped with no changes to the site. I have no idea why.

[BlueCorona]

Hi EcommerceSite!

Would love to help you figure this out - please PM the URL. Thanks!

[EcommerceSite]

They have stopped, with no changes to the site. I have no idea why. Thank you for the offer though.