UGC - Product Reviews Search Engine accesibility

[MH-UK]

Hi everyone

A question about using product reviews on a website - I completely understand genuine product reviews can be great for creating totally unique content and for seo in general.

But my understanding is also that it is great only when it's accessible by google. So the question I have is that by using aggregate review services - i.e. reviews(dot)co(dot)uk widgets,  are they always easily accessible by Google?

Examples I've seen that use the widget are:

https://www.oliverbonas.com/jewellery/silver-honeycomb-bee-necklace-29494

http://www.fires-cookers.co.uk/hoover-dyc169a-tumble-dryer-white.html#prod-reviews

So when you view the page source for these pages, the actual content of the reviews are nowhere to be seen.

I was wondering if anyone has experience of using any of these thrid party widgets, and if these come as issues, what you would do to make sure these reviews content are seen by Google?

Thank you

[OlegKorneitchouk]

1. View the source on the cached version of the page: http://webcache.googleusercontent.com/search?q=cache:https://www.oliverbonas.com/jewellery/silver-honeycomb-bee-necklace-29494 - reviews are there

2. Search for a quote from the review and see if that page ranks: https://www.google.com/search?q="Like+bird+on+a+wire+very+pretty+and+unusual"

[Everett]

If you want to show reviews for products you sell I recommend gathering and using your own reviews. If you don't have the volume for that and still want to show reviews, maybe consider an iFrame. It depends on the service and how their feeds/scripts work. For example, if the script is in a folder that is blocked in the robots.txt file, Google will not be able to access it and will not be able to render that content.