Please critique inexperienced keyword research strategy
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Hello,
Here's how I'm gathering keywords for my new website. I'm using a hrefs to gather (through looking at 50 competitors) many top content topics in the industry. I will make a list of hot keywords.
Then I'm going to look at keyword planner and Google and add to the list.
What else can I do? Tips/Articles/Videos welcome.
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You're off to a great start. Also be sure to check out Moz's new Keyword Explorer: https://moz.com/explorer. This will be really helpful in expanding your keyword list to be inclusive of more variations and other related topics to cover.
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If you haven't already checked it out, see https://moz.com/blog/discovering-prioritizing-best-keywords-whiteboard-friday for the process I've been recommending to folks. Basically, I'd suggest looking outside just your competition, though that's certainly one of the types of research I'd use.
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Yes, watched that three times. One of the best Whiteboard Fridays to date.
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Ha! Well, thanks
Glad to hear it was useful.