Country specific micro-sites or all under the .com domain?
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We are working with a new client that works across a number of jurisdictions. Currently they have a number of micro-sites. Each is domained under a relevant domain i.e. .hk for Hong Kong, .ru Russia etc. There is a push to absorb these into their main .com site to make it easier to manage.
Given that they want to build a local presence in these areas (including having offices there) and that these site are translated into the local language, what are the SEO implications of such a move?
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Google has a really good post on this question . Link