The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Link Building
    4. I could use some help with Link Building Post Panda

    I could use some help with Link Building Post Panda

    Link Building
    5 5 376
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • CurtCarroll
      CurtCarroll last edited by

      I am new to Internet Marketing world and want to become a great SEO. My biggest challenge is How To of Back linking. Not the reason and theory behind back linking. But more the actual hands on Back linking strategy. I feel that a lot of the back linking information out there is so mixed.Rand did a White board Friday lesson on the new link building strategies. When searching  for back linking strategies it is filled with all the old link building tactics. What I wanted to ask is all the experienced back link people is, Have you changed your back linking strategy. Or just parts of your strategies. It all seems very confusing for a newbie when it seems the industry it self is still uncertain.

      Any advice on where a newbie should be starting their new back linking strategy.

      And any good resources on  learning to do the actual hands-on of the back linking.

      Thanks in advanced

      1 Reply Last reply Reply Quote 1
      • Bryan_Loconto
        Bryan_Loconto last edited by

        Hi Curt,

        Yes we had to change the way we are anchoring links to our sites. ensure that our linking profiles look natural. We have to stay relevant and link to sites that have clean natural linking profiles. We have to make sure that we are not linking internally in an unnatural way.

        Most of the articles on SEOmoz do not contradict. SEOmoz blog articles are usually describing creative relevant content creations that users will wat to share and naturally link to.

        Hope this helps.

        1 Reply Last reply Reply Quote 1
        • edwardrj
          edwardrj last edited by

          Here is a good article on the subject:

          http://www.searchenginejournal.com/10-post-pandapenguin-era-links-acquisition-strategies/50414/

          And here is another:

          http://www.searchenginejournal.com/101-ways-to-link-build-in-2012/46988/

          The type of opportunities you want to pursue, in my opinion, vary depending on the type of business/website you operate, as well as the applicable industry.

          Guest posting is generally a safe and viable option around the board.

          Edward

          1 Reply Last reply Reply Quote 0
          • MarieHaynes
            MarieHaynes last edited by

            Just so that people aren't confused, Panda is primarily about on page site quality.  It's Penguin that deals with backlink quality.

            Regardless, the days are coming to an end where you could easily build large quantities of links to your site in order to rank.  The goal of Google is to rank sites that are providing the absolute best information to the searcher.

            I do believe that good SEO is still vital in order to get a site to rank.  But now, instead of spinning a pile of articles and submitting to a bunch of directories, the focus is on creating an amazing site and then networking with people to get them to link to you.  Or, even better, creating such great stuff that people can't help but link to you...but that's hard if you don't have a good network established first.

            1 Reply Last reply Reply Quote 2
            • DavidKonigsberg
              DavidKonigsberg last edited by

              It has changed alot - Your linkbuilding now should be with the goal of getting relevant traffic to your site in a natural looking way (watch anchor texts). So all the old methods still exist as long as your trying ton get traffic to your site from them - I would try to focus on creating great content on your site people would want to send traffic to from around the web and guest posts on sites with audience that may send people to your site. Think more about marketing and relationships then linkbuilding - Hope that helps

              Ps- seo take longer and is harder post penguin/panda

              1 Reply Last reply Reply Quote 0
              • 1 / 1
              • First post
                Last post
              • Help on Link Building
                NaescentAdam
                NaescentAdam
                0
                5
                181

              • Local Link Building help!
                Greg_Gifford
                Greg_Gifford
                0
                6
                212

              • Link building need help
                Unity
                Unity
                0
                3
                195

              • What are the pros and cons of using a link builder? Can link building be outsourced?
                Marcus_Miller
                Marcus_Miller
                0
                7
                747

              • Link Building - Post Penguin
                ChrisHolgate
                ChrisHolgate
                0
                5
                665

              • Which link should I use for link building?
                sesertin
                sesertin
                0
                6
                502

              • Link building for rankings VS Link building for relationships
                helpwanted
                helpwanted
                0
                3
                478

              • Link Building: Asking for links versus building links
                MBayes
                MBayes
                1
                6
                1.4k

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              • Digital Marketers
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • Local Citation Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy