Is a higher or lower score better in keyword ranking

[ejunxion]

I know this is a weird question, I think I have confused myself with different keyword tools. So if you get a score of 10 for your keyword, should you aim to be closer to 1 or 50?

[Linda-Vassily]

1

[RobertJakobson]

You should aim to be closer to 1, rather than 50.

Why? Because the numbers indicate the ranking or placement of your page on the search results page(s) (SERP). Number 1 indicates a page on top of the search results page (at least for the organic search).