Brand or Keyword anchor?

[andersvin]

This post is deleted!

[smokin_ace]

Hi Anders,

Some time ago it was good to have a keyword in a brand name and it could help to get a high rankings for some highly competitive keywords. However many companies started to abuse this rule and after lunch of Google Penguin on 24 of april many websites have lost their rankings, especially those who had keyword in domain name and who was buying too many links with same anchor text.

Here is an update coming: http://www.webpronews.com/google-emd-update-it-will-be-back-repeatedly-2012-10

Thx,

Russel

[andersvin]

Hi Russel,

Thanks for your response.

I am sorry for being unclear in the question.

I was actually trying to figure out if using the anchors mentioned above would be regarded as keyword anchors or brand anchors when Google looks at your link profile...

I believe these days it is very important to keep the number of keyword anchors low.

Cheers,

Anders

[smokin_ace]

The words between (www.)wpsecuritychecklist(.com) will be counted by google as your brand name only. That's why it is not recommended now to use keywords there.

The rest of words like:

wordpress backup - the plugin and the plan

The WordPress Security Checklist

will be just keywords but not brand name.

Cheers,

Russel

[smokin_ace]

The words between (www.)wpsecuritychecklist(.com) will be counted by google as your brand name only. That's why it is not recommended now to use keywords there.

The rest of words like:

wordpress backup - the plugin and the plan

The WordPress Security Checklist

will be just keywords but not brand name.

Cheers,

Russel