Can i get a list of internal and external links from moz?

[urkeman]

My issue is that i have 133k external links and 730k total links. And from what i've read on the forums this means that we have about 597k internal links (730k total links minus 133k external links). And this seems like HUGE number of internal links. I somehow think it might be affecting our seo rankings as it might look like some "fishy" practice to Google.

So in the graphs i can see that this number of total links has actually risen from 400k to 700k in the past months.. And since our external link count hasn't changed that much it means the number of internal links has grown a lot. So my idea is to check what are these internal links so I can better understand where they come from.

Can anyone explain how come we have such a HUGE number of internal links? And more importnantly how can we see a list of these internal links so we could possibly rectify this and check if all is in order?

I am adding a screnshot to give better insight

jiDONUw

[kayintveen_MD]

Of course. the moz tool Open Site Explorer is perfect for that! And also the fresh web explorer is a great tool as well to find the newest links to you or to your competitor.

For more info checkout this video on the OSE tool.

[SajeetNair]

Hi,

For getting data related to internal links, you can select the URL filter and select contains -"Your domain name". Since we get target URL as well we can get data related to internal links.

In most of the cases, such a huge number of internal links results from top navigation or footers that are spread across all the pages of the website. In such cases I would not worry. Just check site: data and see if the number approximately matches the number of internal links data.

Hope this helps.

Regards,

Sajeet

[urkeman]

Hi Sajeet ..what do you mean by "Just check site: data and see if the number approximately matches the number of internal links data." where do i check that?

[kayintveen_MD]

go to google and search for:
site:domain.com

you get all indexed pages. i think that is what he means.

[urkeman]

I thought about that also but its not the case.. when i try that i get around 30k indexed pages in google

[Tom-Anthony]

Hi,

So it sounds like you have ~20 internal links per page, which is not unreasonable and shouldn't be a point of concern.

However, if you are still worried, then I'd worry less about finding a specific list of links to dig into - at this scale that likely won't be very helpful or actionable.

I'd recommend that you reviewed the "Top Pages" report in OSE to see which pages have a large bulk of links. Then I'd do a review of the internal site architecture looking at the major elements (top and side navigation, footer links, any dynamic menu systems) and see whether there are places just to tighten that up a little. You can use what you learnt from the 'top pages' report to help inform this review.

However, as I said - I'd certainly not feel you need to go overboard unless you have additional reasons to think that this might be a problem.

Good luck!