Any idea why HubSpot (which uses the MOZ api) can find our backlinks but OSE can not?

[KLEANTreatmentCenter]

Links are showing up in the HubSpot link tool within a couple of days. OSE has our site showing zero backlinks. ahrefs is finding them too but that makes more sense.

Does the API update more frequently than OSE? Any thoughts?

Thanks!

[Kingof5]

HubSpot and AHREFs likely have more resources dedicated to crawling the web for links. The more resources you have, the more of the web you crawl and the more links you find.

[KLEANTreatmentCenter]

Yes, but my understanding is that HubSpot uses the MOZ api to crawl the web?

[ErinMcCaul]

Hi there. My name is Erin, and I'm on the Moz Help team. Thanks for reaching out with such a great question! You're totally correct about AHREFS. They pull there link data from different sources, so they're always going to show different information than OSE.

Hubspot does get at least some of their information for their Link Tool from our API, but I don't think we're their only source. I pinged a few team members to see if they had any ideas, but they closest thing we could find was this article. If they're showing a backlink that we aren't it's likely that they're using other sources. Sorry I can't shed more light on this! The truth is I'm not totally sure all the sources Hubspot uses. In regards to OSE I can tell you that we update our Mozscape Index about once a month. You can always check for our next update here. I hope this helps! If you have any other questions, just email help@moz.com.

Cheers,

Erin

[KLEANTreatmentCenter]

Hi Erin,

Thanks so much for the response! Yeah, I am going to reach out to hubspot just out of curiosity.

I will check OSE again when the new index hits.

Have a great week!