Its posible to use Google Authorship in an online shop?

[mozismoz]

Today I installed Google Authorship in my Wordpress Blog and I would like to know if its posible to implement it in my Opencart online shop.

I am not interested in rich snippets because I have 9k of products and the 90% of them dont have sells nor reviews

[Martijn_Scheijbeler]

Of course it would be possible, but how do you see it as an advantage to the shop? The products don't have an author, right? So that would result in not using authorship for attributing post content to an author.

[mozismoz]

Hi, its an advantage because I'll be more visual than my competitors and I'll get some traffic.

How could I do it? thank you very much for your reply

[Martijn_Scheijbeler]

Well, you said you didn't care about the richt snippets ;-). You've also read this: searchengineland.com/google-plays-authorship-search-results-dropping-profile-image-google-circle-count-195163 ?

[LesleyPaone]

It can be done yes, but it would not have a good effect. The reason being is that authorship was meant for articles and good content, not for just general content like thousands of product descriptions. Also, this is not the correct use of authorship, this is something that you would use publisher for instead.

If you ever had decided to blog or post articles any where else, you would be hurt as well. From the best that everyone understands right now Google ranks authors by the content and the sites they write on. Having loads of low quality content like the product pages will drive your authorship ranking in the ground and hurt the ranking of your blog posts I would bet.

As for the rich snippets, you can have product snippets without the review. I also would like to point out since open cart is template based all you have to do is add the snippets to the template page and it will work on all of the products.

[EGOL]

I agree with Prestashop.

These will probably be skimpy pages.  Matt Cutts recently said that authors with low quality content could see that work to their disadvantage.

[David-Kley]

Wouldn't be worth doing, as it could have the opposite effect of what you are wanting. Instead install a markup plugin for opencart like this one.

I understand you don't have a lot of reviews, but if you can get the images of your products showing up, or even any kind of product data to make your links in the SERP stand out more, it couldnt hurt

[CleverPhD]

Just a point here as I just ran into this thread on the "Bounty" QNA section.  Google dropped authorship pictures just about the time this thread started, so being more visual will not have the same impact it once had

http://searchengineland.com/google-plays-authorship-search-results-dropping-profile-image-google-circle-count-195163

Honestly, I agree with EGOL, I think using authorship as a tactic on product pages when there is really nothing that you authored.  That just sounds like an approach that will get you penalized down the road.