The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Link Building
    4. Linking with capitals and lowercase

    Linking with capitals and lowercase

    Link Building
    6 6 108
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • ReSEOlve
      ReSEOlve last edited by

      hello just wondering if its makes a difference if I am linking with ReSEOlve   or reseolve

      I know its good to vary our linking campaigns but would this be seen as the same?

      any feed back on the site would be greatly appreciated  also;) its fairly new site not getting leads from it.

      1 Reply Last reply Reply Quote 0
      • eyepaq
        eyepaq last edited by

        Hi,

        Anchor text wise it dosen't matter if you use lower case or upper case. Google will treat that the same.

        Users on the other hand might get confused so I would suggest to be consistent all over - no matter what final format you choose.

        If you want to vary the campaigns - use the url (with and without www in front) as anchor text, the brand name and combination of the two - but again, as far as lower vs upper case - it dosen't matter (at least for google).

        I would pay more attention to the real estate where the link is displayed within the page and the context then the actual format though (anchor text and anchor text format).

        my 2c. Hope it helps.

        Cheers.

        1 Reply Last reply Reply Quote 1
        • CommT
          CommT last edited by

          As far as I know, Google isn't case-sensitive so the two queries would be treated as identical.

          1 Reply Last reply Reply Quote 1
          • Asjad
            Asjad last edited by

            Hi,

            It does not matter for the Search Engines, And will be treated as same.

            And Varying Link campaigns means that Your Website backlinks should be coming from different sources Like In-content links, High quality directories , social sharing And videos backlinks etc.

            Also, I have looked at your Website, It looks good. There are few things I would like you to add. For Example: I clicked on your Blog link on top , it is taking to two Different pages, Basically the blog is a section where you have different articles and People can find alot of Posts. So in my Point so should make it like a Blog page.

            Everything else Good.

            As For Leads: You need Traffic. Build traffic and Leads Will come.

            thanks

            1 Reply Last reply Reply Quote 1
            • HealthLotteryMan
              HealthLotteryMan last edited by

              Personally I would say this is a branding issue, if your logo looks like that then try to incorporate it within your links however do you think a customer would write it like that? I don't think this is an SEO issue, it's a branding question.

              1 Reply Last reply Reply Quote 2
              • KeriMorgret
                KeriMorgret last edited by

                Do make sure you use the canonical URL in your links, however. You don't want to be linking to several different versions of the same URL.

                1 Reply Last reply Reply Quote 3
                • 1 / 1
                • First post
                  Last post
                • Value of Links? What is each link worth?
                  EGOL
                  EGOL
                  1
                  4
                  91

                • Backlinks vs External Links vs Referral Links vs Outbound links
                  NCOREGSEO
                  NCOREGSEO
                  0
                  3
                  4.2k

                • Internal Linking - Post links vs Side Bar Links behaving differently
                  BlueprintMarketing
                  BlueprintMarketing
                  0
                  4
                  119

                • Footer Links And Link Juice
                  irvingw
                  irvingw
                  0
                  10
                  1.5k

                • Is a no-follow link/sponsored link a good editorial link?
                  MicahMMG
                  MicahMMG
                  0
                  6
                  498

                • Which link should I use for link building?
                  sesertin
                  sesertin
                  0
                  6
                  502

                • Link Building: Asking for links versus building links
                  MBayes
                  MBayes
                  1
                  6
                  1.4k

                • Does google scrape links from PDF files? do these links pass link juice?
                  Cristina.Andrei
                  Cristina.Andrei
                  0
                  8
                  2.9k

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy