Keyword Difficulty Tool Ranking

[artlivemedia]

I'm using the keyword difficultly tool to help me create a a list of  5 keywords (out of approx 50-60) to optimise pages for on a site.  However I don't want to just choose the top 5 if 3 of them are too competitive and not worth targeting.

From anyone's experience, for a small, new web company who has no pages optimised at this point, do you think there is a keyword difficulty score that I should create a hard limit on?

So for instance, with a group of keywords, to only target keywords that have a difficulty score of 60 or below because anything higher would be too difficult to optimise the pages for in this stage of the sites development.

Thanks in advance for your help

Michelle

[EGOL]

Attack where you can produce content that is better than anything that currently appears on the web.  If you can do that then do not fear other metrics.

When I consider topics for new articles I pay zero attention to PA, DA, PR, links, likes, etc.  I go straight to the SERPs and look at the content published on the top ten sites.

Also keep in mind that where there is competition there is also usually a lot of traffic, a lot of money changing hands and a lot of longtail queries.  This is where to exert yourself if you want to win big.

If you feel that you are a reasonably smart person with talent the biggest mistake that you can make is to not bet on yourself.

[igor.pinchevskiy]

Hi Michelle!

EGOL has provided an excellent answer, however I do want to add one more thing. Like you I'm also struggling to find keywords for my site that are not too competitive or too difficult to try to get a piece of that pie. I found Market Samurai software to help find niche keywords using their "Golden Rules" Take a look at their training videos here:http://www.noblesamurai.com/dojo/marketsamurai/

Under Keyword Research

They walk through a real life example of keyword research and show you how to pick the right keywords, and the ones you want to avoid especially if you are a beginner.

Hope this helps!