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    Website evaluation

    Conversion Rate Optimization
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    • niccord
      niccord last edited by

      Hi All,

      I am want to run an appraisal of my companies website but am a little unsure of how to approach this in a logical order. Is there a good guide / template for website analysis that i can use? I am planning on looking for improvements to the user experience and want to look at all important aspects design, functionality etc.

      Cheers in advance

      Nic

      1 Reply Last reply Reply Quote 1
      • Chris.Menke
        Chris.Menke last edited by

        Niccord, here are a couple of good resources for you:

        • http://moz.com/blog/how-to-perform-the-worlds-greatest-seo-audit
        • http://alanbleiweiss.com/professional-seo-audits/ (see links for parts 1,2,3, &4 )
        1 Reply Last reply Reply Quote 2
        • Thriveworks-Counseling
          Thriveworks-Counseling last edited by

          Agree with Chris.

          Niccord, you could easily take Steve's How to Perform the World's Greatest SEO Audit and turn it into a checklist / rubric for analysis.

          Eli

          1 Reply Last reply Reply Quote 0
          • KevinBudzynski
            KevinBudzynski last edited by

            Along w/Chris and Eli's suggestion, a sneaky way of doing this is inputting this into Google to get an already made form:

            website analysis filetype:doc  or website analysis filetype:pdf

            Try switching up the kw (such as website checklist, seo website checklits and etc.). Good luck!

            1 Reply Last reply Reply Quote 2
            • Thriveworks-Counseling
              Thriveworks-Counseling last edited by

              Like Kevin said:

              If you Google: seo audit filetype:pdf - You'll land on one of QuickSprout's SEO Audits that they conducted for another company. It's actually a great read.

              1 Reply Last reply Reply Quote 0
              • DonnaDuncan
                DonnaDuncan last edited by

                I also reference the Moz guide that @Chris mentions above. That and (less frequently) this one - b-s.ee/149L8Cv. A how-to from stateofdigital.com for mobile websites.

                I followed @Eli's suggestion and Googled "seo audit filetype:pdf". It's a great template.

                1 Reply Last reply Reply Quote 0
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