The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Conversion Rate Optimization
    4. Website evaluation

    Website evaluation

    Conversion Rate Optimization
    6 5 1.1k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • niccord
      niccord last edited by

      Hi All,

      I am want to run an appraisal of my companies website but am a little unsure of how to approach this in a logical order. Is there a good guide / template for website analysis that i can use? I am planning on looking for improvements to the user experience and want to look at all important aspects design, functionality etc.

      Cheers in advance

      Nic

      1 Reply Last reply Reply Quote 1
      • Chris.Menke
        Chris.Menke last edited by

        Niccord, here are a couple of good resources for you:

        • http://moz.com/blog/how-to-perform-the-worlds-greatest-seo-audit
        • http://alanbleiweiss.com/professional-seo-audits/ (see links for parts 1,2,3, &4 )
        1 Reply Last reply Reply Quote 2
        • Thriveworks-Counseling
          Thriveworks-Counseling last edited by

          Agree with Chris.

          Niccord, you could easily take Steve's How to Perform the World's Greatest SEO Audit and turn it into a checklist / rubric for analysis.

          Eli

          1 Reply Last reply Reply Quote 0
          • KevinBudzynski
            KevinBudzynski last edited by

            Along w/Chris and Eli's suggestion, a sneaky way of doing this is inputting this into Google to get an already made form:

            website analysis filetype:doc  or website analysis filetype:pdf

            Try switching up the kw (such as website checklist, seo website checklits and etc.). Good luck!

            1 Reply Last reply Reply Quote 2
            • Thriveworks-Counseling
              Thriveworks-Counseling last edited by

              Like Kevin said:

              If you Google: seo audit filetype:pdf - You'll land on one of QuickSprout's SEO Audits that they conducted for another company. It's actually a great read.

              1 Reply Last reply Reply Quote 0
              • DonnaDuncan
                DonnaDuncan last edited by

                I also reference the Moz guide that @Chris mentions above. That and (less frequently) this one - b-s.ee/149L8Cv. A how-to from stateofdigital.com for mobile websites.

                I followed @Eli's suggestion and Googled "seo audit filetype:pdf". It's a great template.

                1 Reply Last reply Reply Quote 0
                • 1 / 1
                • First post
                  Last post
                • Partial Website Translation - Strategy Debate
                  0
                  1
                  50

                • User Testing a Website
                  TimHolmes
                  TimHolmes
                  0
                  6
                  389

                • Conversion Rate boost - Website Feedback
                  CherryW
                  CherryW
                  1
                  5
                  189

                • Complete website redesign - what to look for
                  EvolveCreative
                  EvolveCreative
                  0
                  4
                  322

                • B2B - Suggest a website
                  Hughescov
                  Hughescov
                  0
                  3
                  144

                • Any Suggestions for Building an SEO Friendly Auto Dealership Website?
                  CarlosFernandes
                  CarlosFernandes
                  0
                  2
                  667

                • Canonical to another website?
                  AlanMosley
                  AlanMosley
                  0
                  6
                  1.0k

                • Is it advisable to use meta refresh for Google Website Optimiser?
                  heatherrobinson
                  heatherrobinson
                  0
                  5
                  1.2k

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy