E-commerce site multi language product urls

[AsafY]

Hi,

On my E-commerce site I use optimized Url's (product names) with my native language (Hebrew)

I am going to translate some of the product pages to English with differnat descriptions, correct layout, etc...

But I was wandering about the product Url's.

1. Should I stay with the original product URL and add a language parameter to the url?

2. Should I add a completely new URL using the English product name?

Of course what I'm worrying the most of is duplicate content.

Thanks,

Asaf

[mrdavidingram]

Hi Asaf,

If the core content is going to be unique (i.e the product descriptions), then you wouldn't  need to worry about duplication issues, and I would definitely recommend unique English url's to match the content.

From both a customer and a search engine point of view, it makes sense to have the url's in English, and to a unique destination that can be indexed.

If there are large amounts of duplication, you can always use the canonical tag, although it doesn't sound like it would be necessary in this scenario.

Cheers

David