Off-Page Local SEO for a Home-Based Businesses?

[Inturact]

What are some ideas for optimizing for off-page local SEO when you're working with home-based businesses that don't necessarily want to share their physical address, and using a PO box is not an option for major local SEO directories?

[echo1]

That is always though because as you know the address is part of NAP consistency which is at the core of local ranking factors. I would suggest getting some unstructured citation (partial citations) just by using his phone number or his company name.

http://www.whitespark.ca/blog/post/13-what-is-a-citation

http://www.whitespark.ca/blog/post/12-how-to-identify-quality-citation-sources

Good luck!

[KeriMorgret]

Do they have a service area where the company goes to other locations to perform the business? There are ways to deal with that in local. Otherwise, it may be a little more tricky or not appropriate to be in local directories. If you can share a little more information I'll make sure the correct person sees this question. Thanks!