What does the "Internal Links" data in the Keyword Difficulty SERP report represent?

[richpalpine]

What does the "Internal Links" data in the Keyword Difficulty SERP report represent?

Thank you!

QocBS

[blu42media]

Hey Rich-

Internal Links are links on your domain that point to other links on your domain.  For example:

yourdomain.com/contact.html -> yourdomain.com/about.html

This is different than External Links which are links from other domains that point to yours.

externaldomain.com/services.html -> yourdomain.com/about.html

Hope that helps!
John

[richpalpine]

Thanks. I’m just wondering why my domain would show 0 Internal Links in this report when there are definitely internal links on the pages in this domain.

Also, I can view them in OSE (but not for the xxxx.com designation – they do show for xxxx.com/index.htm).

Could this be related to a crawl error – “duplicate content” identified for xxxx.com and xxxx.com/index.htm?

[blu42media]

Would you share or message the domain - I'm happy to take a look.

[richpalpine]

mountainchaletaspen.com -- Thanks!

[blu42media]

Hey Rich-

I looked over the domain.  You should get rid of the /index.htm reference in your code.  I'm seeing this in your footer nav.  Further, you should add a 301 redirect in your htaccess file so /index.htm just points to your root domain.  That will help clean it up in the engines and will be reflected in OSE.

The fact that /index.htm IS showing in OSE would explain why the internal link figure on the root is 0; it's just robbing your stats.

Once you redirect and educate OSE on the link you really want you'll be golden.  Plus... you won't keep losing link juice through that footer link.

Let me know how it works out!
John

[richpalpine]

Great -- thank you!