How To Increase Back Links

[lbohen]

Our web store, www.audiobooksonline.com has good PageRank (6) compared to some competitors for the keywords audiobook, audiobooks, audio book, audio books. One big difference is that most top ranking competitors have significantly more back links including from .gov and .edu sites.

Our domain URL has been on the Web since 1997 so naturally occurring back links likely has run its course.

What is the best way to get more back links?

Best tool to get back links with?

[EGOL]

What is the best way to get more back links?

Produce some awesome content and post it on your own site.  This content has to be so good that everyone everywhere will be sharing it with their friends and talking about it on their blog... it should be so good that even the Pope and Chris Christie will hear about it and comment.

That's the best way to get backlinks.

Best tool to get back links with?

If you are using some tool other than your brain it could be a good way to get in trouble with google.

[ChadBreezy]

I would focus on your content conversation with your target audience. This will produce natural content that you can have featured on other websites.

This would take some research to see what you have, keyword research to see what people are looking for information on, recycle and update older content (revisit it with updates).

I would also take this content and see if you get into a relationship with key niche groups and organizations.

Last I would focus on a light road-map that involves branding. Premium directories, like some of the oldest directories on the next and slowly hand-submit using your brand name. So come up with a keyword list and variation of your brand name and products. Avoid any exact anchor matches (maybe one or two).

You could also look for ways to reference your products to bloggers for review and maybe an inner link to your product pages. This will pass authority through your website.

To ensure this page juice is distributed properly, silo your website and ensure you have dynamic content throughout the framework of the website.

[lbohen]

What premium directories do you recommend?

[ChadBreezy]

I would start with a list. I have my own set of spreadsheets I maintain each month. Message me for a direct link to some places to start.

I would start with all the oldest directories with high authority for branding. Those include DMOZ, Jayde, DIRNext. Actually you should list hunt first to start your own list. There are tons of list that people have started and posted.

Also submit to local directories. I also have my own list I have manually put together and also update.

*I don't submit to more than 10 directories per month. If you do start doing this type of authority and inner directory listing, just do it slow and consistent.

[ChrisDyson]

Larry,

I think the question you really should be asking yourself is:

Why should anyone bother to link to me?

Once you can answer that question you'll find it a lot easier to build or "earn" links to your website.

As for Link Building tools I recommend that you use Open Site Explorer or Majestic SEO to start to learn what types of content in your niche gets linked to the most, and then create a better resource than them or approach an old concept that was covered in a piece of content from a new angle.

I could literally write for hours on link building and link building techniques but if you can answer that first question you're in a better place than 75% of people who come to me for link building advice.