Why do the Ranking Report emails differ from the acutal Ranking Report?

[2CDevGroup]

I have been noticing that the Rankings listed in the emails are far different from the ones in my report once I log in. Any idea what this is about?

Often the rankings in the email are much better then in the report. And I am talking about on the same day as the email was sent out, not a week later.

[Peterli]

Hi there,

Thanks for reaching out!  I can definitely see why your weekly report can differ from your web app rankings.  Just so I can take a look at the data also, could you point out some examples so I could take a look or perhaps with a screenshot?  If you are more comfortable talking about this in a private setting, I could set you up with a ticket so can communicate there

Let me know how you like me to proceed.

Best,

Peter
SEOmoz Help Team

[2CDevGroup]

Thanks, Peter, for taking your time to look at this. I am sure I am just looking at something incorrectly. I have responded to the ticket, but we may want to post the answer to this here, in case it helps someone else.