Canonical or noindex for PPC landing pages?
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I have two pages for this example.
http://www.designquotes.com.au/web-design-quotes/
http://www.designquotes.com.au/web-design-quotes-melbourne/
The first URL is an SEO optimised page.
The second URL is 99% the same, except that it specifies a city. It's intended use of for a PPC campaign.
The first page has major cities mentioned on the page so I don't have to build a separate page for every city variation.
The second URL is designed to be city specific for a geographically targeted PPC campaign. The more specific, the higher the conversion rate.
Should the second page (the PPC landing page) use a canonical URL (since it's 99% the same) or should it be noindex?
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I think you should implement meta noindex to prevent duplicate content issues.