PPC Landing Pages and Rel Canonical

[Travis-W]

Hi Mozzers!

Our company has hundreds of PPC landing pages which are essentially request a quote forms.

We also have a request a quote form on our website that is for regular traffic.

Currently we just added the "noindex" meta tag to all our PPC landing pages, but I think we can improve this.

Should we remove the "noindex" tag, and instead add a rel canonical link pointing to our "main" request a quote form? Thoughts?

[john4math]

If the pages are very similar or close to the same, you could rel=canonical them instead of noindexing them.  It probably won't make a huge difference in rankings if there aren't many links to them.

[Sean_Dawes]

I do not think it will make any difference. The times where I am leveraging canonicals are for example when you have paginated category pages. But when doing ppc landers, I just noindex them.