PPC : Do I have to create differents Adwords account for my 2 companies?

[JonathanLeplang]

Hello Mozers,

I have 2 small companies in 2 different fields (tourism and IT). Do I have to create 2 different accounts for my Adwords campaigns? Is it the good way of proceeding?

Thank you for yours answers guys,

Jonathan

[goodlegaladvice]

I don't think you need too.... I did notice for google merchants you need to have one account per url...

But for normal adwords I have had a lot of personal stuff in different fields all in the same account...

If there clients and you are using someone elses credit card... Might want them on different accounts

[JonathanLeplang]

Questions that I wonder:

• Won't My account be messy?
• Isn't it easier to observe the performances of 2 distinct accounts?

[DeanAndrews]

Personally I wouldn’t. Keep things clean one account per website. I would however recommend MCC - http://www.google.co.uk/intl/en/adwords/myclientcenter/

Plus you could end up with two credit vouchers if you’re lucky http://www.google.co.uk/adwords/coupons/

[activitysuper]

If your using Google Analytics your have 2 profiles for each website.

If you put the websites campaign's under one Adwords account and connect it with Google Analytics (for data analysis) it will get messy, your have campaigns for both websites showing up in both website's analytics accounts.

[flowsimple]

Yes it is easier to observe 2 distinct accounts, and connect them individually to each analytic profile.

[JonathanLeplang]

Thank you so much for your help with this, I really appreciate it.