Survey: Success With In-house Link Building

[inhouseseo]

We have been doing link prospecting and link building in-house, and I just wanted to get a sense of the process from others doing SEO. Here are the simple questions to the survey:

To get things started, I have highlighted my answers in bold letters.

1. How advanced do you consider yourself in link building:

a) Beginner

b) Okay, but learning

c) Expert

2. How many hours do you spend a week engaging in link building related tasks (i.e prospecting, reaching out to prospects, generating follow-up lists, etc)

a) 5 hours or less

b) 5-10 hours

c) more than 10 hours

3. How many quality links can you generate a month?

Around 6-8 (they are decent, not the highest quality- mostly blog posts)

4. Do you rely on SEO tools or do you believe in advanced search queries and DIY techniques?

Both, I am trying to get more familiar with the advanced queries.

5. What tools if any do you find useful?

Myblogguest, advanced search queries, majestic SEO, ontolo query generator

6. What is the most useful method for getting inbound links from authority sites (i.e .edu, .org, etc.)?

I have had no success pitching content to these sites as of yet.

Thanks

[AITLtd]

I am an inhouse SEO and it can be a tough challenge to relationship build and deliver inbound links to your site.

We are in the luck position of dealing with a lot of universities and we are slowly getting links from their sites, by giving them high quality content and offering more from our products.

We have been building case studies on each site that we have sold too, and this is gaining momentum. We look to produce content that they will want to boast about, so how they have saved money, time, cash and the environmental benefts of our products (always a good one) by using our products. This seems to be working for us.

We also are looking into developing webpages that our customers can put on their sites that give their users access to a resource of information regarding our products, in that content we will embed links.

I'm not hugely technical so i have always approached my seo/link building from the perspective of providing great content, simply as i don't think gaming links is a way to go , and i don't know how to do it.

It's a cliche and one i have mentioned many times in this post, but put the hard work in and slowly it will pay off, great content, and good links that will last are hard to come by, but are worth it. My rankings have shot up from getting a few but select links from high authority domains.