Videos for SEO & Profits
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Hello,
I'm in the middle of developing a website that will be a tutorial site for SEO, http://universityofseo.com. My plan is to do video tutorials & blog posts to help entry-level SEOs and SMB Owners to help them become familiarized with SEO through quick and easy to watch videos.
I eventually want to turn this into a revenue stream through advertisements. I want to know for both SEO and profit reasons, if I should host the videos on youtube and then embed them on my site, or do something like Bits on the Run / Whistia and put ads in the videos that way?
I'm not overly obsessed with monetizing the site, but it would be nice to do it, but first and foremost i'm concerned with optimizing the site, having great and actionable content, then monetizing it.
I'd appreciate any help on this matter,
Zach
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not sure about the monetization part but i would host them on your own site.
if the content is good enough then that will get shared and linked too, thus sending people straight to the site to view it, where you could, if you wished place ads. You will also benefit from not sending people off-site to youtube or vimeo and increasing the chance of them not completing one of your calls to action, whatever they may well be.