Site Optimisation for ktichens!!
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Hey Guys,
I am about to begin to optimise this site www.stuartandersonkitchens.co.uk for some keywords such as edinburgh kitchens, quality kitchens edinburgh etc as he is based in edinburgh.
I am also going to be doing some work behind the bones of the site optimisiing alt, meta data, micro data etc.
Also I am thinking about creating a FB, Twitter, Youtube profile and possibly adding him to a few directories (DMOZ etc), some local & running a small adwords campaign using the freebie credits.
I will be altering some of the content in order to have it more amicable to the engines.
Is there any other advice anyone would like to give me, where I could improve in order to have him seen on the search engines.
Be great to here your take on this.
Thanks again,
Craig
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Hi Craig,
First of all you have to improve on-page if you optimize this site for keywords such as edinburgh kitchens, quality kitchens edinburgh then you have make some in Onpage. Your link building strategies that you have planed are good. I suggest one more thing that is local listing it will helpful in increasing visitors and presence in search engine.
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Hi Sanket,
Thanks for that, it was including in my plan but I forgot to mention I am looking at some local directories with decent Page Rank and a revamp of current content.
Thanks Again,
Craig
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Hi craig
There is loads you can do, first off get some text on the home page, image only pages do not tend to rank very well
Change titles, you do not need to have your domain name in the title if you are looking to be found lets say the example you gave then a tiltle like
<title><span>Edinburgh Kitchen Fitters, Designers Of </span>Q</span><span><span>uality Kitchens Scotland</span></span><span></title> (each page must be different to rank for its contents)
you need to add a description
As your using word press download the SEO all in Plugin this will help add these Meta Titles, descriptions and help with some other On page SEO elements for you
Just by doing the above there is no reason you wont make page 1 in your local area the competition is fairly low.
Also use the Blog and get some content written regularly, and publish that and article here and there on your own site could do well, or utilise the blog as a diary of current installations, i know a bathroom company that does that and they got all their links from people following and publishing his before and after images and that was enough for them to dominate their local area and booking work out for 6-8 weeks in advance
Good luck the site looks nice but needs content
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Yup its failing bigtime on content, we didint actually design the site. I personally think it;s a bit too in your face with the images. Some great point though, will look for that plugin.
Thanks Kelly.
Kind Regards,
Craig
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Hi Craig,
I am totally agree with kelly because your site doesn't look SEO friendly so you have to make changes for the optimization and getting good ranking in SERP. If you want to listed your site in directories then Yahoo and Dmoz would be your first choice because the both has biggest advantages and i already suggest Local listing which will be help you more in this.
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Thanks Sanket,
Craig