Why should I continue with seomoz,

[ewanTHH]

I have now found various free tools which do a great job of reporting SE results and keyword research. I'm not trying to be rude to you guys at seomoz just asking you why I should carry on paying $99 a month when I can get what I need for free. Maybe I am missing what's on offer.

[EGOL]

Here are two people who asked this question before....

http://www.seomoz.org/q/convince-me-to-stay-how-should-i-best-use-seomoz-tools

http://www.seomoz.org/q/why-should-i-stay-with-seomoz

[ewanTHH]

thanks

[KeriMorgret]

Ewan, do feel free to ask more questions on those two threads, or to ask more questions on this thread. We're happy to help you decide if SEOmoz is right for you and your business.

Keri Morgret

[ewanTHH]

Thanks Keri, I have just started a new job with the company I work for and as with most companies budget is an issue. If I'm not sure why I'm spending $99 a month on seomoz then it's hard to justify. I would like to make clear it's not that I feel you do a bad job it's just how do I utilize seomoz to get value for money? I read both the other posts thanks to Egol links and these did help to great degree. That fact that I have had 2 responses to my question already is reassurance of the level of help one can expect. Many thanks.

[David_H]

Ewan, interesting you should ask that, the owner of our small business asked me the same thing just the other day.

When we signed up at the end of last year, one idea we had was to be a member for 6 months or so, learn all there is to know so, then we could bail complete with all this new expertise and spend the $100 down the pub insead.

My answer was that Moz is well worth the investment. Since I took over the marketing role (I was sales manager before and still do that) the company was very traditional and conservative on the marketing side. Now we are hugely relying on inbound marketing and Moz is a big part of that for me. The phones are ringing, the emails are mailing so I know we are going in the right direction.

Sure there are a lot of free tools that can give much the same functionality as what we get here at Moz, but for me it isn't just the tools it is the complete package offered here.

When I get to my office in the morning (an hour before everyone else) after checking that our sites are still up, my first job is to read what's new at Moz. Being an SEO beginner, I learn something new here every day, from the two blogs, from the Q&A (lots of gems here!) and WBF and the webinars.

I know that a lot of this content is available to everyone regardless of being a paying customer, but to have just about everything I need to improve our sites and continue to get my head around inbound marketing in general here in one place is well worth the price as far as I'm concerned.

Maybe one day I really will know everything there is to know about SEO and inbound marketing and no longer need the Moz, I have a feeling that might take a while! 

[EGOL]

Like with most things, you will get out of it what you put into it.  If you just starting a job at a new company then learning should be a very important part of your day.  Uneducated work is wasted money, actually it is negative money because your income suffers and you must repair.  So your company should gladly be willing to spend just $99/month to acquire that for you - and they should allow you to spend time getting that education.

The Q&A is the most valuable, IMO.  It gives you the ability to ask an unlimited number of questions.   If you just get one good answer per month that way more than pays for your membership fee.  (the decision that you have will be who to listen to because some advice is better than other advice)

I rarely ask a question.  Instead, I simply watch for people who arrive with a problem and when google does an update they come flying out of the woodwork.  If you watch those questions you get a very good idea of what google is up to and that can inform the strategy for your own website.  Also, there are members such as RyanKent, Alan Bleiweiss, SEOmoz staff and several others who have the experience from watching and working on a large number of sites who can give valuable perspective..

Finally, the people of a quality forum can be a very good source of consulting.  Every person who I have ever hired to help me with a website or a problem has been one that I have known very well from reading their forum posts.  You quickly learn who knows their stuff about various subjects.  You hear lots of people crying because they hired an SEO or a dev and got bad work.  You can interview them here everyday and know who is quality long before you hire them.